newstodate.aero
SEP 8, 2004 (newstodate): The Nordic markets are not among the highest-scoring BAWC markets as to electronic bookings.
According to statistics provided by British Airways World Cargo, percentages of e-bookings out of total booking figures are 20 in Sweden, eight in Norway, and a flat zero in Denmark.
60 percent of BAWC Nordics' total sales revenues are generated by the Swedish market, followed by Norway with 35 percent, leaving Denmark and Finland sharing the remaining volume.
-GF-X is indeed our preferred electronic channel for communication, including bookings, with the market, but while our over-all worldwide e-booking score is now around four percent, there are big differences among the individual markets, says Chris A Nielen, BAWC area manager Benelux & Nordic.
-Denmark is certainly lagging behind, but we believe we will increase this figure considerably, giving a boost to the ex-Denmark e-bookings also, he says.
With a global daily total of some 4,800 BAWC Air Waybills, the company is keen to see bookings going increasingly by electronic channels, like the GF-X, rather than by traditional channels of communication, like phone and fax.
According to statistics provided by British Airways World Cargo, percentages of e-bookings out of total booking figures are 20 in Sweden, eight in Norway, and a flat zero in Denmark.
60 percent of BAWC Nordics' total sales revenues are generated by the Swedish market, followed by Norway with 35 percent, leaving Denmark and Finland sharing the remaining volume.
-GF-X is indeed our preferred electronic channel for communication, including bookings, with the market, but while our over-all worldwide e-booking score is now around four percent, there are big differences among the individual markets, says Chris A Nielen, BAWC area manager Benelux & Nordic.
-Denmark is certainly lagging behind, but we believe we will increase this figure considerably, giving a boost to the ex-Denmark e-bookings also, he says.
With a global daily total of some 4,800 BAWC Air Waybills, the company is keen to see bookings going increasingly by electronic channels, like the GF-X, rather than by traditional channels of communication, like phone and fax.